Success Is Relative!! ─ Law #17

Success cannot be judged by results alone; it must be judged against goals and objectives.

Results considered successful in one environment may be considered a failure in another.

Don’t be fooled when managers fit results to a newly defined objective in order to proclaim success. This is known as the “After Strategy.”

Be careful, as near-term success may not be compatible with long-term goals. Setting goals and attaining them is success; enjoying them is happiness.